2014 was a rough year. We went months without any real updates, and then in the last four months there were Panda, Penguin, Pirate, and Pigeon along with tweaks and refinements along the way. In fact Penguin was never given an end date; it just keeps on rolling like Tina Turner on a river.
So now we are a few weeks into 2015 and the year started off with a bang of bad info and discussions around them. First, Moz let their White Board Friday be taken over by a malcontent with nothing but unfounded negatives about our industry and the good people in it selling his secret undisclosed sauce. Then the U.K. Apprentice gave the £250,000 prize to a guy who is going to sell SEO services seemingly without regard to quality at a price that would make a scam SEO cry.
So let’s reset and get started on the right foot. The industry is running on some bad myths right now and though most have been said, they bear repeating.
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